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The Role of Crisis Communication in Public Relations
It is important for an organization to have one or more spokespeople who are experienced and can stay calm when communicating during a crisis. Crisis communication is how people know what is going on and it is very important when it comes to public relations.
How Do PR Companies Work?
Public relations companies work closely with their clients to help them create a positive public image, manage public opinion and generate non-paid media and internet-based publicity.
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