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John Smith's Articles in Advertising

  • Set a Posting Schedule
    One of the main reasons why most blogs fail is that people continue to put off writing the entries and end up never getting around to them and essentially, killing the blog. The best way to avoid this
  • Wordpress.com Page Rank Trick
    When buying and selling links, one thing that many webmasters are interested in is the Google Page Rank of the web site. Page Rank is a “loose” measure of how a web site rank’s in Google. The higher the
  • Blogging Software Guide: Blogger
    There are a lot of blogging platforms out there and many times, people are unsure with what blogging networks to go with. One of the most popular blogging platforms available is Blogger. Blogger, a company
  • Blogging Software Guide: Wordpress
    Wordpress is one of the most popular blogging tools and is used by blogs of all sizes. One of the best aspects about Wordpress is that it is very customizable and there are hundreds and hundreds of themes
  • Monetizing Your Blog
    A question that is often asked, is “How can I make Money with a Blog?”. AdSense and other CPC programs is the answer you will most likely get. However, for new blogs that have just been created and have
  • How to Best Utilize the “Ping”
    The “Ping” is a very useful tool that for some reason, may bloggers avoid. “Pinging” your blog will take no more than 3 minutes and it can greatly help in terms of traffic and search engine ranking. With
  • The Central Question of Blog Advertising: Require Disclosure or Not?
    One of the key issues that has arisen with the rise of advertising on blogs is whether or not advertisers who pay bloggers to post about their web site or service, require disclosure? Requiring disclosure
  • In Content Ads- The Untapped Market in Blog Advertising
    Over the past few years the popularity of blogs has skyrocketed with millions of new blogs being created annually. Recently, blog advertising has become one of the hot topics of the day. When people discuss
  • What makes corporate gifts an investment?
    Imagine starting your own business. What happens when you find out that you are in the red or close to it at the end of the fiscal year? You do what most business owners do—check your books and find ways to cut corners. Now, the tricky part to cutting corners is to make sure you do not downsize or eliminate something that will turn profits for your company in the future. In examining your books, you notice that advertising was a large expense for your company.

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